Introduction

Japan is one of the best destinations in the world for live entertainment. From concerts by popular Japanese artists and J-pop idols to anime events, theater performances, sports games, and seasonal festivals, there are many exciting events to enjoy during your trip.

However, buying tickets in Japan can be challenging for international visitors. One of the most popular ticket services in Japan is e+ (ePlus), but its ticketing system can be different from those in other countries.

e+ has separate websites for people living in Japan and international visitors. The Japanese website is mainly designed for people who live in Japan, while the international website provides ticket information and services for visitors from overseas. However, the events available on these two websites are not always the same, and the international website may have fewer concerts and events.

Using the Japanese e+ website can also be difficult for international visitors because creating an account may require a Japanese address and phone number. Some payment methods may also require a Japanese credit card. As a result, you may find an event you want to attend but be unable to purchase the ticket through the regular Japanese website.

For this reason, it is important to understand the difference between the Japanese and international e+ websites and how the ticketing system works before booking an event. Depending on the event, tickets may be sold through advance lotteries, general sales, or other reservation methods.

In this guide, we will explain what international visitors need to know about using e+, including the differences between the two websites, account registration, ticket lotteries, payment methods, and ticket collection.

By understanding the system in advance, you can avoid common problems and make it easier to enjoy concerts and other live events during your trip to Japan.

In this article, you will learn:

The difference between the Japanese and international e+ websites
What international visitors need to know before booking
How to create an e+ account
How ticket lotteries work
Available payment and ticket collection methods
Common problems and mistakes to avoid

What Is e+ (ePlus)?

e+ (commonly pronounced “ePlus”) is one of Japan’s largest online ticket reservation services. Established in 1999, the platform has become an essential part of Japan’s entertainment industry and is used by millions of customers each year.

Through ePlus, users can reserve tickets for an enormous variety of events held across Japan. The service covers everything from international music tours and J-pop concerts to traditional Japanese performances, sports competitions, exhibitions, museums, comedy shows, and family entertainment.

One reason ePlus is so popular is that it works directly with many event organizers. As a result, exclusive advance ticket sales and lottery reservations are often available only through ePlus, making it an important service for fans hoping to attend sold-out events.

Many Japanese residents rely on ePlus whenever they plan to attend concerts or festivals, and an increasing number of international visitors are also learning how to use the platform before arriving in Japan.

What Can You Book on ePlus?

ePlus offers tickets for far more than just concerts. Depending on the season, thousands of different events become available throughout Japan.

Many visitors are surprised to discover that ePlus also sells tickets for limited-time exhibitions, collaboration cafés, cultural performances, and special attractions that cannot easily be booked elsewhere.

Because new events are added regularly, checking the website frequently before your trip is highly recommended.

Why Do Many Events Use a Lottery System?

One of the biggest surprises for first-time visitors is that many popular concerts cannot simply be purchased on a first-come, first-served basis.

Instead, Japan often uses a ticket lottery system.

Rather than rewarding whoever clicks the fastest, applicants submit their reservation during a designated application period. After the application deadline passes, winners are selected randomly.

This system helps reduce website congestion and gives every applicant an equal opportunity to purchase tickets.

Lottery reservations are especially common for:

Popular J-pop artists
Idol group concerts
Anime events
Major arena performances
Limited-capacity theater productions

Winning the lottery does not necessarily guarantee the best seats. Seat assignments are usually determined separately after successful applicants complete payment.

Although losing a lottery can be disappointing, many events offer several lottery rounds followed by general ticket sales, giving fans multiple chances to secure tickets.

Creating an ePlus Account

Before purchasing most tickets, you’ll need to create an ePlus account.

Registration is free and usually requires basic information such as your name, email address, password, and phone number. Some events may also require identity verification depending on the organizer’s policies.

Creating your account before tickets become available is strongly recommended. Popular concerts often receive tens of thousands of applications shortly after registration opens, and you don’t want to waste valuable time creating an account at the last minute.

After registering, remember to verify your email address and carefully review your account information. Incorrect personal details may cause problems when collecting tickets or entering certain venues.

If you’re planning to attend several events during your trip, having your account ready in advance will make future reservations much faster.

Searching for Events

Once your account is ready, you can begin searching for upcoming events.

The homepage allows users to browse by category, artist, location, date, or keyword. Major cities such as Tokyo, Osaka, Nagoya, Fukuoka, and Sapporo usually offer hundreds of events every month.

Each event page provides important information including:

Performance dates
Venue location
Ticket prices
Seating categories
Lottery schedules
General sale dates
Age restrictions
Ticket collection methods

Before applying, always read the event details carefully. Every organizer has slightly different rules regarding cancellations, ticket transfers, identification requirements, and payment deadlines.

Spending a few extra minutes reviewing the information can help you avoid unexpected problems later.

How to Apply for Ticket Lotteries

One of the most unique features of Japan’s ticketing system is the lottery application process. Instead of purchasing tickets immediately, many popular events first accept applications during a specific registration period. After the application deadline, winners are selected at random.

Although this system may seem unusual to first-time visitors, it helps prevent websites from crashing due to high demand and gives everyone a fair opportunity to purchase tickets.

When applying through ePlus, the event page will clearly display the lottery application period. During this time, you simply choose your preferred performance date, ticket quantity, and seating category before submitting your application.

Submitting an application does not guarantee a ticket. After the lottery closes, successful applicants receive a notification by email and can also check the results by logging into their ePlus account.

If you are selected, you must complete payment before the deadline. Missing the payment deadline usually results in automatic cancellation of your reservation, and the ticket may be offered to someone else.

Some highly anticipated concerts may have several lottery rounds before general ticket sales begin. If you are not selected during the first round, don’t give up—later lottery rounds may still give you another opportunity.

General Ticket Sales

Not every event uses a lottery system. After lottery applications have finished, many concerts move on to general ticket sales.

General sales operate on a first-come, first-served basis. Once tickets become available, anyone can purchase them until they are sold out.

Because demand is often extremely high, popular concerts can sell out within just a few minutes. Fans frequently log in well before the official sale time, refreshing the page while waiting for reservations to open.

If you plan to participate in general sales, it’s helpful to prepare everything in advance. Make sure you are already logged into your ePlus account, have your payment method ready, and know exactly which performance you want to attend.

A stable internet connection is also important. Using a reliable Wi-Fi network or fast mobile connection may improve your chances of completing your reservation before tickets sell out.

Even if your first choice is sold out, don’t forget to check additional performance dates. Many artists schedule multiple concerts, and tickets for weekday performances are sometimes easier to obtain than weekend shows.

Payment Methods

Once you’ve successfully reserved your ticket, the next step is payment.

ePlus offers several payment options depending on the event organizer.

The available methods may include:

Credit cards
Convenience store payments
Online payment services
Electronic payment systems

Many international travelers find credit cards to be the easiest option because payment is completed immediately after reservation.

However, some events only allow convenience store payments. In this case, you’ll receive a payment number that must be presented at a participating convenience store before the deadline.

Always check the payment deadline carefully. Japanese ticket systems are very strict, and reservations are usually cancelled automatically if payment is not completed on time.

Paying at Convenience Stores

One feature that surprises many visitors is the ability to pay for tickets at convenience stores.

Major convenience store chains such as FamilyMart and Seven-Eleven often support ticket payments for various events. After making a reservation through ePlus, you’ll receive a payment number or barcode.

Simply visit the designated convenience store, enter the payment information at the ticket machine or show the barcode to the cashier, and complete your payment.

Convenience stores are located almost everywhere in Japan and are usually open 24 hours a day, making this payment method extremely convenient for both residents and travelers.

If you’re unfamiliar with the machines, don’t worry. Store staff are often willing to assist if you politely ask for help.

Electronic Tickets

Many concerts now use electronic tickets instead of traditional paper tickets.

Electronic tickets are usually stored within the official ePlus application or another designated mobile app. Before attending the event, you’ll need to log into your account and download the ticket onto your smartphone.

At the venue entrance, staff will simply scan the QR code or barcode displayed on your phone.

Electronic tickets reduce paper waste and make entry much faster. However, visitors should ensure that their smartphone is fully charged before arriving at the venue. Bringing a portable battery charger is always a good idea, especially for long concerts or festivals.

Some electronic tickets only become available shortly before the event date, so don’t worry if you cannot download your ticket immediately after making your reservation.

Paper Tickets

Although electronic tickets are becoming more common, paper tickets are still used for many concerts and events.

Depending on the organizer, paper tickets may be collected at a convenience store, mailed to a Japanese address, or printed shortly before the event.

Many international visitors choose convenience store collection because it is simple and widely available.

When collecting paper tickets, bring the reservation number and identification if required. Carefully read the collection instructions provided after booking, as procedures vary depending on each event.

Once you receive your ticket, keep it in a safe place. Lost paper tickets usually cannot be reissued.

Receiving Your Tickets

After completing your payment, the next step is receiving your ticket. The collection method depends on the event organizer, so always check the ticket information carefully after making your reservation.

Some events issue electronic tickets through the ePlus app, while others require visitors to collect paper tickets from a convenience store. In some cases, tickets become available only a few days before the event, so don’t be concerned if you cannot access them immediately after booking.

If your ticket needs to be collected at a convenience store, make sure to bring your reservation number and any required identification. The collection process is usually quick and takes only a few minutes. Once you receive your ticket, double-check the event date, venue, seat information, and performance time before leaving the store.

Keep your ticket in a safe place until the event. Paper tickets are generally difficult or impossible to replace if they are lost.

Entering the Venue

On the day of the event, arriving early is highly recommended. Many popular concerts begin admitting guests 30 to 60 minutes before the performance starts, and large venues may require extra time for security checks and ticket verification.

When you arrive, follow the signs directing visitors to the correct entrance. Staff members are usually available throughout the venue and can help if you are unsure where to go.

Have your ticket or smartphone ready before reaching the entrance. Electronic tickets are scanned directly from your device, while paper tickets are checked by staff. Depending on the event, you may also be asked to present identification.

After entering, take a few moments to locate your seat, restrooms, merchandise booths, and food or drink areas before the performance begins.

Concert Etiquette in Japan

Japanese audiences are known for being respectful and considerate, helping create an enjoyable experience for everyone. Following local etiquette will make your visit smoother and show respect for both the performers and other guests.

One of the most important rules is to follow the venue’s photography policy. Many concerts prohibit taking photos or recording videos during performances. Staff members actively monitor the audience, and visitors who ignore the rules may be asked to delete recordings or even leave the venue.

Arriving on time is also important. Entering after a performance has started may not be permitted until an appropriate break, depending on the event.

Keep conversations quiet during performances, silence your mobile phone, and avoid blocking other guests’ views. If you’re attending an idol concert or live music event, you’ll notice that Japanese fans often perform coordinated cheering or use official glow sticks. Watching and following the audience can help you join in naturally.

Finally, always dispose of your trash properly and follow any instructions provided by venue staff.

Helpful Tips for International Visitors

Booking tickets in Japan can feel overwhelming at first, but a little preparation makes the process much easier.

If possible, create your ePlus account well before your trip. Popular concerts often begin accepting lottery applications months in advance, and having your account ready saves valuable time.

Checking event schedules regularly is another good habit. New performances are announced throughout the year, and additional ticket sales sometimes become available if extra seats are released.

It’s also a good idea to install the ePlus mobile application before arriving in Japan, especially if your event uses electronic tickets. Make sure your smartphone is fully charged on the day of the concert, and consider carrying a portable battery charger.

Reading venue information carefully is equally important. Some concerts have restrictions regarding luggage size, prohibited items, or re-entry after leaving the venue. Understanding these rules beforehand helps avoid unnecessary problems.

If you’re visiting Japan during a busy travel season such as spring, summer holidays, or the New Year period, apply for tickets as early as possible since demand increases significantly.

Frequently Asked Questions

Can tourists use ePlus?

Yes. Many international visitors successfully use ePlus to reserve tickets. However, some events may require a Japanese phone number or have additional conditions, so always check the event details before applying.

Is an English version available?

Some sections of the website offer English support, but many event pages remain available only in Japanese. Using your browser’s translation feature can make navigation much easier.

Can I cancel my reservation?

In most cases, ticket purchases cannot be cancelled or refunded after payment has been completed. Because each event has different policies, always review the cancellation rules before confirming your reservation.

Can someone else use my ticket?

It depends on the event. Some tickets are transferable, while others require the original purchaser to attend and present identification. Always read the ticket conditions carefully before purchasing.

What happens if I miss the concert?

Unfortunately, tickets are generally non-refundable if you do not attend the event. Even if you arrive after the performance has started, entry may not be guaranteed depending on the organizer’s policies.

Summary

Attending a concert or live event in Japan is one of the most exciting ways to experience the country’s vibrant entertainment culture. Whether you’re watching your favorite international artist, attending a J-pop concert, enjoying a traditional theater performance, or visiting a large anime convention, live events offer unforgettable memories that go beyond ordinary sightseeing.

Although Japan’s ticketing system may seem complicated at first, understanding how ePlus works makes the process much more manageable. By creating an account in advance, learning how lottery applications operate, preparing your payment method, and carefully checking ticket collection instructions, you can greatly increase your chances of enjoying a smooth booking experience.

Remember to read every event’s rules carefully, respect local concert etiquette, and arrive at the venue with plenty of time before the performance begins. Small preparations such as charging your smartphone, bringing identification if required, and confirming your seat location can help ensure a stress-free experience.

Whether you’re visiting Tokyo, Osaka, Nagoya, Fukuoka, Sapporo, or another city, ePlus opens the door to thousands of concerts, sporting events, exhibitions, musicals, and cultural performances throughout Japan. With proper planning, you’ll be ready to enjoy some of the country’s most unforgettable entertainment experiences.

Enjoy your next concert or event in Japan!

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e+ (ePlus) Guide: Booking Concerts and Events in Japan